We make thoughtful digital products.

As designers, we're responsible for what we bring into the world. Those things should be thoughtful.

We're hired to think through problems. We ask why. We iteratively discover the product. We talk to users. Strategy matters to us. Oh, and the beautiful interfaces? They’re by-products of doing good work.

When we’re not building products, we’re teaching others to do the same, by hosting community events to inspire others, or mentoring the next generation of designers.

Enchant is our interactive design studio.

Brittany Mederos

Brittany is a lead interaction designer at Elementum SCM, building their flagship application: Transport. She specializes in user research, usability, & interaction design.

Paul Mederos

Paul leads product design at Power Supply. He specializes in behavior design (making and breaking habits), product management, interface design, & prototyping.

Think of this as a cozy hearth, a space where we share our thoughts on design and business. See if any of our recent posts interest you:

Choose to think

This time was close. I was on the edge. My finger hovered over the "Compose" button. I had carefully considered my 140 characters to deliver the precise nugget of wisdom that had lodged itself in my...

Interface clarity with microcopy

At American Parkour, we run a digital store that serves the entire world. One of our best-sellers are a pair of shoes designed for martial arts, but have proven incredibly useful for parkour and freerunning.  These...

On MediaTemple and GoDaddy

My favorite go-to web host provider, MediaTemple, has been acquired by GoDaddy. This is terrible news for me. "You're over-reacting. Give it time. They are acting independently. Service will actually improve. This is a good thing...

On Writing

I was frustrated yet again. I wanted to write, but I couldn't. My writing wasn't good enough. I decided to build another blog for myself. It would be my training ground. That was my fifth try...