Think of this as a cozy hearth, a space where we share our thoughts on design and business. See if any of our recent posts interest you:

The foundation of a great UX portfolio

In the past year I’ve reviewed over a hundred portfolios, mostly for “Visual Design” and “Interaction Design” positions on my team. After reviewing so many portfolios, you begin to see patterns. You start to recognize...

Making the switch from graphic to UX/UI design

Another week, another few design meetups—it's lovely chatting with other designers in the flesh. Today I met a graphic designer looking to make the switch to "UI/UX design." They certainly weren't the first, nor...

The unforgettable reading list that got me into UX

It seems like ages ago: I had just learned about the world of User Experience design, and I flipped on “knowledge vacuum” mode. I scoured the internet for sites that put up UX design articles and...

Top prototyping tools for interaction designers

As an interaction designer, I need a prototyping tool that helps bring my designs to life. Functioning protoypes help inform design unlike sketches or hand-waving can. I share these prototypes with my teammates to communicate interaction...

All experienced designers have done this to learn

When you are starting to learn a new tool like Sketch for user interface (UI) design the best way to get comfortable with the tool is to follow these steps. Find a UI design you think...

Positive psychology as a framework for design

Building a business or product? Listen up.  Your highest priority is understanding your customer. In the Lean Startup process, this is labeled Customer Development. In the design world, we like to use the phrase User Interviews...

Creating your interaction library

Speaking clearly is one of the key tools in a designers tool box, but sometimes images speak louder than words. Lately, motion design has taken the stage as designers are using animations + transitions to create seamless...

Designing for the growth mindset

I had a little secret when I was growing up. This secret is the reason I did well in school. It explains how I succeeded in any sport I tried. It also explains how I could...

"I never knew this field existed"

Some people grow up knowing they want to be a Teacher, Doctor, Veterinarian, or Engineer; when it comes to college, they think they know the path to take in order to get there. I never liked...

Choose to think

This time was close. I was on the edge. My finger hovered over the "Compose" button. I had carefully considered my 140 characters to deliver the precise nugget of wisdom that had lodged itself in my...

Interface clarity with microcopy

At American Parkour, we run a digital store that serves the entire world. One of our best-sellers are a pair of shoes designed for martial arts, but have proven incredibly useful for parkour and freerunning.  These...

On MediaTemple and GoDaddy

My favorite go-to web host provider, MediaTemple, has been acquired by GoDaddy. This is terrible news for me. "You're over-reacting. Give it time. They are acting independently. Service will actually improve. This is a good thing...

On Writing

I was frustrated yet again. I wanted to write, but I couldn't. My writing wasn't good enough. I decided to build another blog for myself. It would be my training ground. That was my fifth try...

Wireframes set the foundation

I’ve enjoyed my first month working at Elementum here in the Valley. My team is amazing and we all understand the value of good design. We have three interaction designers and two visual designers, this...

Diminishing returns in behavior change

I love my Sidebar.io daily email. It has great content that I care about (and deem useful.) It’s well-designed. It’s easy to use (sent straight to my inbox.) Yet it still finds its...

Working on a side project, or are you building a real product?

Nine months ago today, I committed the first line of code to what would become Kale. It was a tiny idea back then: make a place for people to track their food, with the intention that...

Focus? You mean discipline.

You know that scene in every martial arts movie where the young, impatient student gets the crap beat out of them by the wise master? Yeah, that was me at 8. I was literally bouncing off...

Helping others builds your reputation

We often get stuck in our own heads. It’s hard to look at a problem from different perspectives.That’s why it’s useful to bring in another person from time to time. So I...

What I used to learn basic iOS development

You want to get your mobile app idea off the ground, but can’t seem to find a decent iOS developer to help you out. Yeah, sounds like everyone these days.  But you’re curious. You...

Be deliberate

Careful consideration and intentional execution are the building blocks to design. Clear thinking is a must. The world is not black and white, and to many people, that leads to inaction. They cannot be deliberate, because...

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Enchant is our interactive design studio.

Brittany Mederos

Brittany is a lead interaction designer at Elementum SCM, building their flagship application: Transport. She specializes in user research, usability, & interaction design.

Paul Mederos

Paul leads product design at Power Supply. He specializes in behavior design (making and breaking habits), product management, interface design, & prototyping.

We make thoughtful digital products.

As designers, we're responsible for what we bring into the world. Those things should be thoughtful.

We're hired to think through problems. We ask why. We iteratively discover the product. We talk to users. Strategy matters to us. Oh, and the beautiful interfaces? They’re by-products of doing good work.

When we’re not building products, we’re teaching others to do the same, by hosting community events to inspire others, or mentoring the next generation of designers.